Blue Bottle Coffee | Holiday Packaging

Blue Bottle Coffee's holiday packaging is built around the art of perfectly pairing flavors and the small moments we cherish. Three colors drawn from classic holiday motifs anchor the system: a deep berry inspired by mulled wine, a rich pine green, and a winter sky blue. Abstract embossed patterns across the packaging capture snow in its many forms, adding a tactile detail worthy of a limited edition collection.

Role: Design Lead

Team:
Design director: Ellen O’Reilly
Art director: Kaela Rawson
Photographer: Nick Wolfe